Book Promotion Ideas
Let’s start with the foundation: the places you’re sending readers to actually learn about—and buy—your book. These landing pages (also called “funnels” by the marketing folks) work behind the scenes to make your book discoverable and desirable https://quickspin-software.com/. Check out an in-depth resource here on the Pagewheel blog on each of these and how to easily create them:
Don’t underestimate the power of tangible marketing. Posters, bookmarks, and postcards featuring your book cover can make lasting impressions. Distribute these materials at coffee shops, community centers, and book fairs.
If you are looking for WHAT to post online for visibility, then check out the 70+ ai-customized for your next book idea/launch templates filled with literally 1000s of social posts, email copy and more. Pagewheel uses ai to assist YOU and free you up to do what you love to do…write.
Instagram Book Promotion Ideas
Format: PostCelebrate the holidays with your followers. Share festive greetings and tie them back to your book or writing journey. Holiday posts can be a great way to connect with your audience on a more personal level.
While you want to avoid overtly promoting your book in each post, ensure your following is aware that you have a book available. When considering what to post, peruse your book and reflect on its contents. Aim to share photos that relate to your book’s message. Here are some ideas for promotional posts:
Typically, consumers have to see a book many times before they decide to purchase it. A person might not be ready to buy your book for various reasons that are out of your control. If this happens to you, don’t become discouraged. Remember their situation can change in the future. If you post and engage with users consistently and foster a community and trust, your followers are more likely to see your content and consider buying your book when their situation changes.
Great post! Instagram is a growing platform. Used correctly it works to sell books. I have published 13 successful tech/business books – it is all about reaching your audience – ‘if you just build it and do not market it they will not come’. Marty Fox ‘Digital Transformation Success Secrets’
Posting consistently on Instagram is one of the most effective strategies to grow your following and introduce a larger number of users to your book. If you’re like many of the authors I work with, writing books isn’t your full-time job. With Instagram, like other social media platforms, the more effort you put into it, the more you can get out of it.
Book Promotion Ideas for Libraries
Pagewheel customers are literally THE BEST. The live workshop feature in Pagewheel came about because our customers were using Pagewheel for live workshops and then turning them evergreen. These came to be known as “lunch and learns” and spread through the Pagewheel community because they were so effective. Simple & quick to execute. <—I love…
Don’t underestimate the power of tangible marketing. Posters, bookmarks, and postcards featuring your book cover can make lasting impressions. Distribute these materials at coffee shops, community centers, and book fairs.
Book promotion isn’t a one-time effort; it’s an ongoing journey. The strategies above are just the beginning. With creativity, persistence, and a clear understanding of your audience, you can transform your book’s potential into reality.
Is this list long? Yep. Are you supposed to do all 41 things this week? Absolutely not. Pick a few ideas that excite you and start there. Consistency beats overwhelm every time. If you feel a little overwhelmed, check out Pagewheel’s tools, community and even weekly trainings/Q&As.
By comparison, there are almost 125 million program attendees at public libraries. If each of those attendees only attended one program, that would account for only 38 percent of the total population in the U.S.
Podcasts are a growing medium, with plenty of shows dedicated to books and authors. Research relevant podcasts, pitch your story, and prepare talking points to captivate listeners. Local radio stations can also provide excellent exposure.